I didn't have my first Krispy Kreme doughnut until this year. I know, I can't believe it took me nearly 21 years. Anyways, I won't have that problem ever again since Krispy Kreme has officially opened its biggest store in the heart of Times Square. I had the chance to receive a sneak-peak of the new store and it's definitely worth a trip to New York City. 

Krispy Kreme's Times Square Flagship Store 

Photo courtesy of Krispy Kreme

Located at 1601 Broadway, doughnut enthusiasts can find Krispy Kreme's Times Square flagship store. The 4,500‑square-foot shop offers customers an immersive and interactive doughnut experience they won't forget. 

While adhering to current social distancing guidelines and safety recommendations, Krispy Kreme has created a new and innovative way for people to view and enjoy doughnuts. 

How Is Times Square Store Different From Other Locations?

Photo courtesy of Krispy Kreme

Krispy Kreme's Times Square store will serve more guests annually than any other location in the world. Think about it, so many donuts. 

When you visit the store, here are some highlights that you don't want to miss: 

-The world’s largest Hot Light

-An iconic doughnut-making theater

-The largest and iconic Glazed Waterfall for spectators to watch doughnuts run through

-Stadium‑style seating inside a giant Krispy Kreme dozens box (perfect for snapping Instagram photos, btw)

-A 24-hour street-side pickup window where people can get doughnuts as they walk by

-Merchandise specific to New York City and Times Square to commemorate the experience

-A special edition and commemorative “Big Apple” Doughnut exclusively at the Times Square Shop

Visit Krispy Kreme's Times Square Store 

Photo courtesy of Krispy Kreme

After taking a virtual tour of Krispy Kreme's new flagship store, I can't wait to go and see this masterpiece in person. Starting on September 15, guests will be allowed into the store for it's grand opening and can experience all of the sweet offerings. 

For added convenience, people can order doughnuts ahead of time for pick-up at the Times Square location by visiting their website or via mobile app.