I was in New York City the other day and while I was walking around Times Square, I came across the new Hershey's Chocolate World location. I did not even know they had moved locations, but the store was sweet!

The new Hershey's Chocolate World is located in the heart of Times Square at 701 7th Ave, New York, NY 10036. There is a huge billboard above it with images of decadent chocolate so you really can't miss it. 


Upon walking into the store, I was greeted by a lovely employee who offered me a free sample. As a college student, "free" is my favorite word, so I took one and devoured it. It was just a mini chocolate bar, but it was delicious and I think tasted even better because of the chocolate aroma that filled the store. 

This store screams chocolate and has every kind of Hershey product you can possibly think of arranged on shelves around the store between the racks of clothing and merchandise. 

Hershey Kisses, Reese's, Kit Kats, and More

The store has various candies, including Hershey Kisses, Reese's, Kit Kat's, and Jolly Ranchers where you can mix and match the candy you want in a bag to take home with you. In addition to the candy dispensers, there are also different sections for each different type of candy along with merchandise that matches the brand. My personal favorite section is the Reese's one because that is my favorite candy, and the sweaters and stuffed animals are adorable. 

World's Largest Hershey Kiss

The store also has in stock the world's largest Hershey Kiss which weights nearly a pound and costs around $20. In addition to the Hershey Kiss, they have the world largest Hershey bar which weighs 5 pounds and Reese's Peanut Butter Cups too! 


The store is home to different cookies, brownies, and pastries that are covered and filled with Hershey's chocolate. When I went to the shop, I tried the Reese's Peanut Butter Cup filled brownie and the Reese's Candy Ball

The filled brownie was absolutely delicious and peanut butter could be found with every bite. It was even topped with 3 mini Reese's cups, which was a nice touch. The Candy Ball was amazing since it was a brownie filled covered with Reese's Pieces. 

The prices were a little hefty, but if you make the trip to the store you might as well treat yourself!

S'mores Experience

Not only is this store full of candies, but it's also possible to order s'mores bars. The s'mores are made with their special graham cracker that have a slight smoky flavor and are stuffed with a full size Hershey bar. This will cost you about $9, but you won't regret it.

Unfortunately, I was not able to try a s'more on my most recent trip, but I have heard nothing but great reviews saying how gooey and chocolatey they are.

Overall Thoughts

If you are in Times Square and are looking for something sweet to do, I highly recommend stopping by Hershey's Chocolate World. From the candy and merchandise to the large chocolate bars and s'mores bar, you will definitely find something that you like. Although you might spend more than you would if you went to a drug store and bought a candy bar from the shelf, it is the experience that really makes this place special!