With every new season comes a new craze. Sometimes it’s clothing or accessories but following in the footsteps of the Stanley Quencher and Hydro Flask, the current obsession is still water bottles. The “must buy” trending water bottle is the Owala, specifically the limited edition Urban Outfitters Exclusive Owala.
The brand collab consists of three 32-ounce FreeSips water bottles — Painted Bows, Rosebud/Tea Time, and Midnight Garden/Floral — with colorways that have a matching Urban Outfitters Home bedding set. Even with a soft launch, the widely sought-after bottles sold out in two of the colors in less than one day.
How to get the UO Exclusive Owala?
While two of the colors are sold out on the Urban Outfitters website, the Midnight Garden is still available for purchase for $38. If a black bottle with pastel pink, purple, and orange flowers as well as leaves and greenery is your vibe, Midnight Garden might be calling your name. Make sure to act fast as the bottles are quickly going out of stock and are currently on pre-order. If you were hoping to get your hands on the Painted Bows bottle, which has delicate blue bows brushed onto a white background, or the Rosebud bottle, a blush pink with dainty fuchsia flowers, you still may be in luck!
UO and Owala are doing a giveaway with one of each bottle and bedding set colors. The giveaway is open to all 18 and older U.S. participants. The steps to enter are simple: follow Urban Outfitters and Owala on Instagram and leave a comment stating which UO Exclusive Owala and UO Home bedding print you dream of sipping and sleeping on.
If you’re feeling lucky, make sure to get your entry in by July 12 at 11:59 p.m. EST. Keep an eye on your Instagram DM’s, as Owala and UO might slide in to let you know you’re the lucky winner.
Though an official restock hasn’t been stated, Owala did reply to a comment on the giveaway post that there will be a restock within the next few weeks.
Are UO Exclusive Owala bottles being resold?
The UO Exclusive Owala water bottles are also being resold on other sites, however, the price markup is high. All three of the bottle colors are being resold on eBay for $148 a piece, a much steeper price than the other Owala bottles on the website.
What other cups are available?
If you’re not the big winner of the giveaway or are not interested in paying the increased prices on eBay (and we don’t blame you), Urban Outfitters still does sell a variety of different Owala bottles that might not be as challenging to get a hold of. On the Urban Outfitters website, there are 20, 24, 32, and 40-ounce Owala bottles available in a plethora of colorways to choose from.
If you are looking for a more neutral, light-colored bottle similar to the Painted Bows color, the Owala FreeSip 40-ounce Water Bottle in the color Candy Coated could be perfect. The bottle is a light gray with a muted pink, green, and gray lid. A darker, non-patterned bottle that could complement Midnight Garden well, is the Owala FreeSip 24-ounce Water Bottle in the color Night Safari. This bottle is dark gray with a blue, brown, and green lid to top it off. To match with Rosebud the Owala UO Exclusive FreeSip 24-ounce Water Bottle in the color Limoncello could be great. This bottle is a mix of yellows and greens creating the perfect spring vibe just as Rosebud does.