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Watch this Weird Ad for Israeli Ice Cream YOLO

By Alex Hawkins at Spoon University

You only live once. If that statement wasn’t obvious enough, Drake had to make it a catchphrase to justify our poor life decisions.

Let’s get matching tattoos – #YOLO. Let’s get drunk instead of writing a paper due tomorrow – #YOLO. Let’s eat a live scorpion – #YOLO.

And just like that, it was overkill. Please, dear god, if someone says yolo one more time…

Now, this Israeli company is using the phrase as a reason to try their new… ice cream? Pudding? (but really, can anyone actually read the ad and let us know?), which is even named YOLO.

First, this girl has to decide if she even wants to make that poor life decision.

Same with this dude. “No, I shouldn’t…”

Then he reconsiders. (Kinda creepy though, amiright?)

The temptation is real. And kinda sexual.

Finally they #yolo. And now we definitely know it’s chocolate something.

Andddd the waterworks begin.

It’s just soooo good.

Ugh, yasssss. Tears.

Need a tissue, girl?

Just a theory, but I think the “sin” they’re talking about is sex. 😮

Right. So, I guess the point is that you should try their product because #yolo. Make Drake proud. You’ll cry tears of happiness if you do.

But the real talk: chocolate ice cream or chocolate pudding??? #discuss

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