You only live once. If that statement wasn’t obvious enough, Drake had to make it a catchphrase to justify our poor life decisions.

Let’s get matching tattoos – #YOLO. Let’s get drunk instead of writing a paper due tomorrow – #YOLO. Let’s eat a live scorpion – #YOLO.

And just like that, it was overkill. Please, dear god, if someone says yolo one more time…

Now, this Israeli company is using the phrase as a reason to try their new… ice cream? Pudding? (but really, can anyone actually read the ad and let us know?), which is even named YOLO.

Israeli

Photo courtesy of 9gag.com

First, this girl has to decide if she even wants to make that poor life decision.

Israeli

Gif courtesy of gifyoutube.com

Same with this dude. “No, I shouldn’t…”

Israeli

Gif courtesy of gifyoutube.com

Then he reconsiders. (Kinda creepy though, amiright?)

Israeli

Gif courtesy of gifyoutube.com

The temptation is real. And kinda sexual.

Israeli

Gif courtesy of gifyoutube.com

Finally they #yolo. And now we definitely know it’s chocolate something.

Israeli

Gif courtesy of gifyoutube.com

Andddd the waterworks begin.

Israeli

Gif courtesy of gifyoutube.com

It’s just soooo good.

Israeli

Gif courtesy of gifyoutube.com

Ugh, yasssss. Tears.

Israeli

Gif courtesy of gifyoutube.com

Need a tissue, girl?

Israeli

Gif courtesy of gifyoutube.com

Just a theory, but I think the “sin” they’re talking about is sex. 😮

Israeli

Gif courtesy of gifyoutube.com

Right. So, I guess the point is that you should try their product because #yolo. Make Drake proud. You’ll cry tears of happiness if you do.

But the real talk: chocolate ice cream or chocolate pudding??? #discuss