I love a good cinnamon roll: chewy, generously coated with cinnamon spread, topped with a creamy-sweet glaze, and served fresh out of the oven. What I don’t always love is how long it takes to make them. Between letting the dough rise, waiting for the oven to preheat, and cutting everything into even slices, it seems like a lot of work for a sweet treat. Well, thanks to this trend, not anymore. I have three words for you: cinnamon roll toast.
And no, before anyone gets confused, this is not a play on the cereal. Cinnamon roll toast is a simplified version of cinnamon rolls that has been going viral on social media (think hundreds of thousands of likes, millions of views…). It removes all the hassle of making your own dough and baking the rolls in an oven, and it’s easier to make just a single serving (for when you want an easy, but delicious, snack). And of course, cinnamon roll toast is still as buttery and cinnamon-y as the original, and some creators online have even been incorporating techniques from French toast to make this dish the ultimate combination of crispy, chewy, and cinnamon.
This recipe video by creator @iramsfoodstory breaks the process down into a few easy steps. To make the filling, mix softened butter with cinnamon and brown sugar until smooth and then spread it in an even layer across your bread.
For the French toast-style custard, combine whole eggs, milk, heavy cream, sugar, vanilla extract, and cinnamon (@iramsfoodstory also adds a dash of nutmeg for extra warmth) and whisk until fully combined. Dip your cinnamon-filled toasts in the custard until fully coated, and then fry in a buttered pan on medium-heat until golden-brown, or about two to three minutes on each side.
For the glaze, combine cream cheese, butter, powdered sugar, milk, vanilla, and a pinch of salt until smooth. Spread or pour your desired amount over your toast and serve!
On its own, this recipe is a delicious new take on a classic dessert. But commenters on recipe videos for cinnamon roll toast have shared their own tips and tricks for making this recipe even better.
One Instagram user recommended using cinnamon vanilla coffee creamer for the custard coating. Her comment received over five hundred likes.
Another user on a video by user @tyradaviesxo suggested adding in baked apples, to complement the cinnamon flavor profile. His comment got over 1,700 likes.
Comments have also touched on the recipe’s versatility, from a sweet breakfast idea to a midnight snack. Cinnamon roll toast is for people who want recipes that are as time-saving as they are tasty. All in all, I think this recipe is best summed up by this comment: “Why have I not done this already?”