Wicked premiered in theaters on November 22 and hit streaming platforms on November 25, bringing the Tony Award-winning musical to a new generation. The film has captivated long-time fans of the stage production and newcomers alike, while its marketing campaign — featuring vibrant trailers, exclusive interviews, limited-edition merchandise and partnerships with major theaters – has added to the excitement. AMC, Cinemark, and Regal have enhanced the experience with themed concessions and Wicked merch, offering limited-edition snacks and drinks that have move-goers “Dancing Through Life” with Jonathan Bailey himself.
What Wicked merchandise is available at AMC?
AMC’s limited edition creations have been a must-try for fans looking to enhance their Wicked experience. These include refreshing fountain soda options like Sprite Ozdust Punch or the Emerald Elixer and alcoholic drinks from MacGuffin’s Bar, such as Popular Pink and Gravity Green. These booze-y beverages feature Absolut Citron with green apple, Malibu with watermelon, and a mix of soda water and lemon. These alcoholic beverages come with glowing straws and color-changing ice cubes, enchanting the Wicked experience.
For those craving something seasonal, the limited-edition Enchanted Green Apple ICEE offers a spice apple swirl that’s as delightful as it is unique. This is the same ICEE featured for Beetlejuice and Ghostbusters – Frozen Empire, bringing a familiar, nostalgic touch to the Wicked release. Snack lovers can enjoy the Magnificent Mix popcorn, a pink-and-green candy-coated creation sprinkled with Ozdust glitter for a sparkly finish.
Fans can also take home exclusive Wicked collectibles, including Glinda and Elphaba-themed popcorn tins, tumblers, and toppers, making the perfect keepsake for the trip down the yellow brick road.
What Wicked merchandise is available at Cinemark?
Cinemark has been celebrating the release of Wicked since the movie’s premiere on November 22 with a lineup of exclusive snacks and drinks transport fans straight to Oz. Cool off from a heated Thanksgiving gathering with the theater’s signature ICEEs — Popular Pink and Emerald Freeze — served in limited edition color-changing cups for an added magic touch.
For those seeking a more spirited experience, Cinemark theaters that sell alcohol are offering two exclusive cocktails: The Shiz Fizz, made with smooth Jameson whiskey, and the Oz-Stentatious, made with Malibu rum. Both are served in souvenir cups designed to resemble fishbowls, adding a layer of magic to the experience. These unique drinks are a treat for the grown-up taste buds and a memorable keepsake, though they come at an additional cost.
Fans can also take home Glinda and Elphaba-themed light-up popcorn buckets and tumblers. These exclusive collectibles are as iconic as the witches — one side of the lantern gloss with Glinda’s signature pink, while the other lights up in Elphaba’s bold green. Like the witches who were once college roommates with polar opposite vibes, pink and green might not be the dream team for dorm decor, but it’s practically magic when it comes to popcorn buckets.
What Wicked merchandise is available at Regal Theaters?
Regal is also joining the Wicked celebration with exclusive collectibles that bring the enchantment and mystery of the Emerald City to life. Fans can enjoy movie snacks with Glinda and Elphaba-themed lantern popcorn tins, tumblers, and toppers.
For a tasty twist on a pop-ular classic, Regal offers Wickedly Delicious Caramel Popcorn, which is the perfect combination of salty and sweet for movie-goers who can’t pick between candy and popcorn. The vibrant glaze is ideal for Wicked fans because “pink goes good with green.”
The lantern popcorn buckets are especially “amazifying,” according to the Regal Theaters website, featuring designs that depict the journey to the Emerald City. Each side of the lantern illuminates, capturing the grandeur and glow of Oz’s most iconic destination. These limited-edition keepsakes are perfect for fans who want to take a piece of the Wizard’s magic home.
Fans can also pair their popcorn with the Twisted Churro, a crispy, twirled treat rolled in cinnamon sugar, drizzled in emerald icing, and topped with pink sprinkles.
So, click your heels (or just head to the concession stand), and don’t miss your chance to enjoy these snacks before they disappear faster than a house in a twister.