For those of you with die-hard Diet-Coke-obsessed friends — trust me, I have my share — your Christmas shopping just got a whole lot easier. If you or your Diet-Coke-loving friends are looking to upgrade from the soda can to a portable water bottle that showcases your devotion to the drink, Owala had you in mind when it crafted its latest drop.
If you aren’t familiar with the three beverage rule, it says that the height of luxury is having three beverages at once — one for hydration, one for energy, and one for fun. I’d say this drop combines at least two, if not all three, of these features.
What is the Owala x Diet Coke collab?
Owala and Diet Coke are releasing a limited-edition collection exclusively to Target on November 30. The two designs — the tumbler and the FreeSip Twist — are carbonation friendly, and the red, white and pink colors match the upcoming holiday season. All four designs will retail for $35.49.
What are the water bottle designs?
The first design — the “Diet Coke Social Club” — is a 24-ounce tumbler. With a cream color, the cup has “Diet Coke” in red, cursive font with “social club” written underneath in all-caps. The cup also says “Atlanta, Georgia” — the location of Diet Coke’s headquarters, and the deep red cap and straw tie in the red font.
Second, the “Diet Coke Classic” is also a 24-ounce tumbler. Coated in effervescent silver, this cup reads “Diet Coke” in large font. The silver and red theme feel reminiscent of a Diet Coke can itself. The cream-colored straw allows for easy (maybe too easy) sipping.
Moving onto the FreeSip Twist models, there are two — the “Diet Coke Kisses” and the “Diet Coke Can’t Fix.” The first bottle has a light pink background splashed with coral kiss marks around the red Diet Coke logo. The second has a cream-colored background with pinstripes running diagonally, and in a little red box, the cup reads “there is nothing a Diet Coke can’t fix.” Both cups have a spin-off top with a carry loop for easy transport.
Where can I buy the Owala x Diet Coke collab?
It comes as no surprise that Target will be the home of the exclusive collection. Customers can either shop in-store, or they can purchase the tumbler or the FreeSip Twist bottles online.
What else has Owala been up to?
At this point, Owala is the queen of limited-edition drops either with brand collaborators or to match the season. Recently, Owala dropped two new holiday collections, and other drops include a collaborative drop with Fairways for Days, a spooky season-themed drop, and a summer drop with four new colors. And last Spring, Owala dropped both the Out of Orbit collection and the floral bottle collection that matched the flowery season.
Grab one (or all four) of the designs beginning Sunday, only at Target.