If you’ve ever wanted to change anything about the iconic Magnum bar, here’s your chance – from now until August, stop into the brand’s pop-up shop in SoHo to craft a totally personalized ice cream creation. Read on to hear about my journey to heaven, located conveniently on Prince Street, NYC.
First Impressions
Photo by Hailey Maher
If the line stretches to the door, that must mean it’s good, right? Or, what I was really thinking, “sohungrypleasemovefastpleasepleaseplesase.”
Photo by Hailey Maher
The pop-up did a great job of decorating: from this quote to popsicle stick art, the space has enough visual stimulation to keep you entertained while subtly reminding you of the deliciousness you’re about to create.
Choices, Choices
Photo by Hailey Maher
It starts out simple enough: vanilla or chocolate? Milk, dark, or white chocolate shell? But then it gets complicated.
The good news: there are more than 20 premium toppings to customize your bar, from crushed nuts and sprinkles to gold flakes and rose petals. The bad news? You can only pick three. Choose wisely.
Photo by Hailey Maher
Your toppings get all shook up, then poured onto your personal ice cream/coating combo.
Photo by Hailey Maher
Top it off with a drizzle of some more chocolate, in case your inner chocoholic still isn’t satisfied.
Congratulations, you’re an artist
Photo by Hailey Maher
A chocolate artist, at least. With toppings and chocolate drizzles this beautiful, it’s a guarantee that you’ll walk away with nothing less than a masterpiece.
Don’t miss out on the best thing to hit the city since avo toast! Check out this page for more info.